SEO and Web Performance, What’s the Deal?

par Philippe Yonnet, édition 2023

Check the slides (fr) See the video (fr)

We will first discuss the impact of code download times on crawling and crawling behavior, and we will challenge some of the conventional wisdom (such as the 500ms or 200ms average time target). Then we will discuss the impact of bad rendition times in CSR on crawling and indexing, and we will explain the points to watch out for when we are at the limit (attention to the CPU load, to the resources consumed etc…). Finally we will see what is the real impact of bad Core Web Vitals on rankings (in practice: it is a nudge from Google. The “Page Experience” indicators are only used to break the tie in the rankings).

Presented in French by Philippe Yonnet Président, Groupe Neper & Know-y

Philippe Yonnet is the founder and president of the search marketing agency Neper. He is a recognized SEO expert and an experienced speaker. He has accompanied many large accounts for twenty years in the implementation of their SEO strategy. First president of the French SEO Camp association, he is also at the origin of the Search Y international conferences. Philippe Yonnet is also a jury member of the European Search Awards and the SEO by SEO Camp Awards.